Substrate crafts bold multi-channel campaigns designed to spark action and drive results. Born in 2023. Engineered for bold ideas and bigger outcomes.
Substrate was founded to channel nearly two decades of marketing and product expertise into work that moves the needle—for startups, political campaigns, and mission-driven organizations alike.
From ad production and media buying to product strategy, event execution, and fundraising—we bring big ideas to life with precision and impact.
What We’re Up To
1.
Investor Readiness
We structure the case for investment and deliver it with rigor.
/investor narrative, deck development, pitch rehearsal, target mapping and outreach prep, data room assembly, leave-behinds and collateral
2.
Growth &
Media
Acquisition and awareness built on testing and measurement.
/paid media (search/social/display/CTV), organic growth playbooks, community/social management, email/lifecycle optimization, experimentation and reporting, PR activations, out-of-home (billboards, wildposting, digital trucks, transit, radio), large-format takeovers
3.
Political & Issue Campaigns
Modern programs to persuade and mobilize.
/message development, digital and social, websites, polling, fundraising (direct to donor and online), field strategy, events, paid media, out-of-home, compliance coordination
4.
Events & Experiences
Planning, creative, and production for major events & fundraisers.
/concept and creative direction, guest strategy, design and production, run-of-show, sponsorships, post-event follow-up; fundraising before, during and post event, corporate, and community events.
5.
Content
Studio
Editorial and creative that explain, persuade, and scale across channels.
/messaging, editorial calendars, product explainers, case studies, thought leadership, scripts/storyboards, ad creative, social content, blog/landing copy, motion and short-form video.
6.
Brand &
Web
Distinct identities and sites that are easy to maintain and easy to find.
/logo and visual identity, brand kit, messaging hierarchy, voice/tone, style guide, website design/development, accessibility, SEO foundations, basic analytics, user feedback and testing.
Featured Projects
Volvo Cars Tech Fund
pitch in lisbon
Social media, contests, startups, and a moving pitch.
IMRC
UmmahWalk
Never underestimate the power of donor engagement
GoDaddy
Poynt5 Launch
CLIENT EXPERIENCE
The foundation on which something is built, grows, or takes shape.
Cinematic content. Performance marketing. Strategic fundraising.
It’s a lot of firepower but that’s the Substrate advantage: creative excellence grounded in data-driven precision, delivered by a team that genuinely loves the work.
You’ve Seen Our Work
